You Are Simply Uninformed
Posted on September 11, 2010If you are a journalist, simply pick up the phone and call me to interview me or send me an email and I shall respond. Always have - always will. Why would you write this and question if you know or don't know what I am thinking if you didn't find the time to ask? In this new media world transparency and real time repartee is crucial and if you don't respond the other view gets cemented in the algorithms for all time. You must generate your pixels and point of view or lose your rankings and your direct communications pathway to your audience. You should be happy I am reading and commenting on your blog post. It may drive some traffic and link love to this page. We would never shut out a journalist from coming to our games. We would never shut out anyone from writing anything about us. We just won't cooperate with promoting the book in question. We will tell our side of the story to our fans. That is all we will do. And when we deal with the writer in question we will simply be more on guard as we now know how he operates regarding our star player, whom we adore. I hope you also realize that we are fairly immune now to any media remarks. We are now fully inoculated. We use our own media; our website; my blog; our Facebook page; Twitter; my Facebook page; direct email; our ad dollars; our arena where more than 2.5 million people attend annually; SnagFilms where we reach 250 million monthly pages; our radio network; our association with Comcast SportsNet; and our own television programming. We are our own largest media outlet now. We will use all of the tools we have to protect our players and our reputation if and when we think we have been wronged by bad facts. If you write something that is incorrect, we will let the world know. The rules have changed. It is no longer a one way street where you write and we hide. We are now bigger as a media outlet than most of the media that covers us. So write away and blog away. Ninety-nine percent of the stuff is great. When there is a comment or fact that is wrong, I reserve the right to point out the wrong facts or state my opinion. What is good for the goose is good for the gander. It is a new world order. It is a world of balance now - of give and take. Journalists have to get used to it, too. Welcome to the blogosphere.


